One of the projects in my mind was to work on newsletters, pictures process, publishing and printing aspect of multimedia ... I had as well the possibility of working on e-mailed newsletters. For all of this I have worked with Orrery and Almeida restaurants.
Printed
Via these projects I have been working with QuarkXpress for the first time. I knew already Photoshop and a bit of printing aspect such .eps CMYK format for having worked on large-sized baners for the University of Metz in France. Nevertheless the job was stressful because of the deadlines and amount of printed paper, about 3000 per newsletter.
Newsletters' features
- pictures: CMYK, 300 dpi
- file format: designed in qxp, export to pdf for the printer
- used softwares: Photoshop, QuarkXpress
- special requirement: short deadlines!!!
E-mailed
An another aspect of html and its restrictions using it through these activity and the diversity of email providers. I needed to get information about the structure of the mail and legal information on mailing list: base tag, body tag, incorporated styles, hyperlinks ...
I have developed as well a bespoke mailer online via php linked to a customers db in mysql ... easier to send the mail shot to about 3000 customers per newsletter.
Newsletters' features
- pictures: web format and stored somewhere online
- used softwares: Photoshop, Dreamweaver
- special requirement: a compact version of html source
- how to be sure that clients will get a clean version in their email box ... having an email address in these all providers such as yahoo bt hotmail ... without forgetting outlooks ... and test it before the mail shot.
